Table of Contents
- 1. Why email marketing remains essential
- 2. Why Systeme.io is your best ally
- 3. Effective automated sequence model
- 4. Tracking & Optimization: numbers to monitor
- 5. Download your free resource pack
- 6. Conclusion: Launch your email selling machine
1. Why email marketing remains essential
Email marketing is today one of the most profitable channels on the web. Unlike social platforms, you own your list. This gives you unique power: the ability to maintain a direct and continuous relationship with your prospects and customers.
- 📈 Average B2C open rate: 41.2%
- 🖱️ Average click-through rate: 9.4%
- 💰 Average return on investment: €1 invested = €42 generated
2. Why Systeme.io is your best ally
Systeme.io centralizes all essential tools to automate your campaigns:
- 🎨 Drag & drop email editor
- 🔁 Automated scenario creation (tags, triggers, conditions)
- 📊 Real-time statistics: opens, clicks, sales
- 🎯 Intelligent segmentation based on user behavior
💡 Pro Tip
Add an "engaged" tag to subscribers who clicked on 3 consecutive emails. Follow up with a dedicated high-conversion offer.
3. Effective automated sequence model (Case study)
Here's a real sequence used by Julie, wellness coach, that allowed her to multiply her sales by 4:
- Day 0 — Welcome email + PDF gift
- Day 1 — Problem identification + storytelling
- Day 3 — Testimonial + social proof
- Day 5 — Special offer with timer
- Day 7 — Last chance + exclusive bonus
"Thanks to Systeme.io, I transformed a simple sequence into an automatic selling machine. I doubled my registrations and reduced my working time by 60%."
4. Tracking & Optimization: numbers to monitor
Systeme.io allows you to track your performance. Here are the key indicators to monitor:
- Open rate: >35% = very good
- Click-through rate: >8% = excellent engagement
- Unsubscribe rate: <1% = qualified audience
- Conversion rate: Target 5 to 15%
❌ Mistakes to avoid
- Sending too many emails too quickly
- Using generic email subject lines
- Not adapting your messages to targeted segments
5. Download your free resource pack
To go further, here's a free kit to download:
- 📧 5 copy-paste email templates
- ✅ 27 key optimizations to improve your rates
- 🧠 10 converting subject line ideas
6. Conclusion: Launch your email selling machine
Email marketing is not dead—it's evolving. With Systeme.io, you can move to the next level while maintaining total control over your contacts, scenarios, and results. Automate, segment, optimize... and watch your sales soar.